If you are a loan officer or mortgage broker interested in purchasing sub prime mortgage leads, purchasing them by way of the internet may not be a bad place to start.

But before you do that, find a mortgage lead provider that can deliver exactly what you are looking for, and that is sub prime leads.

A good place to start in your search for sub prime mortgage leads would be with a lead provider that allows you to receive sub prime leads only. Either through cherry picking or a filtration process.

Avoid the lead companies that send you leads in bulk because not all of these leads will be sub prime, and you wouldnt want to be wasting your hard earned money.

If your niche is sub prime, give serious consideration to the lead companies that allow you to set up filters specific to the type of sub prime lead you are looking for.

For instance, you would be able to set up your filter specific to state, loan amount, ltv, etc. But most importantly, you can set up your filter to send you the leads with a poor to fair credit rating.

This is not a bad way to go if your specialty happens to be foreclosures as well.

Remember, before you go investing with a mortgage lead company, research them through their web site and customer service department. If you are not satisfied with what you see and hear, than most likely you wont be happy with the leads.

Jay Conners has more than fifteen years of experience in the banking and Mortgage Industry, He is the owner of http://www.jconners.com, a mortgage resource site, he is also the owner of http://www.callprospect.com, a mortgage lead company.